- Client: GE
- Project: GE Health Care Trade Show
- Services: Creative, Animation
- Platform: Public Media
- Design:
Schematic tells the story of our medical future in 3D
General Electric (GE) Health needed a compelling, visually arresting set of stories about the future of GE medical technology. Schematic was hired to create two futuristic interface prototypes and two narrative animations; the work we did for GE stands as a remarkable example of our 3D capability.
Scripting success
Meticulous attention to detail, highly intelligent information hierarchy, boundless imagination and ultimate usability: the GE project required all of these things from the Schematic design team, as well as demanding work in 3D. Our task was to tell a complex story of technology and advancement through visual means only. We had to pay close attention to every detail to ensure that our creative and aesthetic vision was true to scientific reality; this project pushed (and proved) our ability to mesh technology and user experience.
Saving Lives
GE Health was so impressed that they’ve retained our services to help with the UI design for products that are going to market. Our next project will literally save lives, as it involves tracking and monitoring patients who have been released from critical care, and helping doctors determine from variables who needs attention first.